
We love birthdays so much at TGI Fridays, as a Stripes Rewards Member you get two Tell us your birthday and we’ll send you a treat for your half Birthday too. TGI Friday’s will promote the program via e-mail, point of purchase, its website and social media. Let us help you celebrate in true TGI Fridays style, enjoy our sundaes with an EXTRA SURPRISE All your dessert dreams have come true. Members also receive exclusive offers and invitations to events, like food and beverage tastings and menu previews. Members also receive a “Jump the Line Pass” after every three visits, allowing them to get immediate seating. Expanding and enriching this program is a really beneficial thing to us.” Our loyalty members are three to four times more valuable than another guest. “We also want it to reach more people because it becomes enticing to more people. “We hope the program becomes more relevant to and enables us to improve communication with them,” said Hall. Merkle could not be reached in time for comment. He added that the goal of the program, which was designed internally with help from TGI Friday’s CRM AOR Merkle, is both expansion and retention.

They said they wanted more choice and control and flexibility to engage.” We talked to our members and asked what they wanted in a loyalty program. “It was time to make some changes to the program. “One of our key principles is to remain relevant and differentiated,” said CMO Trey Hall. TGI Friday’s launched the original “Give Me More Stripes” program in 2008. Previously, consumers required an email certificate for each 100 points earned. 13, 2019 /PRNewswire/ - TGI Fridays, the global restaurant.
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For instance, consumers can redeem 50 stripes for a free dessert, 80 stripes for a free sandwich or burger, 100 points for an $8 food reward or free seafood or chicken entrée, and 150 stripes for a free steak or ribs entrée.Ĭonsumers can also redeem stripes anytime and they are valid for 60 days, twice as long as before. TGI Fridays Announces The Launch Of New 'People of All Stripes' Manifesto In Conjunction With World Kindness Day. 6.0 Buy It Now or Best Offer free,30-Day Returns. The relaunched program will also give members more flexibility in redeeming points. TGI Fridays Pin WOW Red/White Stripes Restaurant Advertising Employee Pin rj. Previously, members automatically received an $8 food reward per 100 stripes earned.

Members can now earn one “stripe,” or point, for every $1 spent. The revamped program allows consumers to create accounts via text message and on interactive touch screens at restaurants, in addition to already-established online electronic forms and in-store paper applications. TGI Friday’s relaunched its “Give Me More Stripes” loyalty program on March 29.
